Senior UA Manager | Mobile Subscription Apps
Senior UA Manager for mobile subscription apps at HiringBand. Full-time remote, fixed salary + bonuses. Launch and scale subscription products, manage Meta/TikTok/Google Ads, full UA cycle.
What you will do: — launch and scale Meta Ads, TikTok Ads, Google Ads and other channels; — manage the full UA cycle: hypotheses → tests → analytics → scaling; — work with paywall, onboarding, offers and subscription funnel; — be responsible for CTR, CPI, CAC, ROAS, LTV, Trial-to-Paid, Payback; — analyze competitors, creatives and find growth opportunities.
What matters: — 2+ years of experience in UA / Performance Marketing with mobile subscription products; — successful case of launching a product from scratch to profitability; — strong Meta Ads and experience with large budgets; — knowledge of AppsFlyer / Adapty, SKAdNetwork, ATT; — strong analytics and ownership for ROAS / ROI. Nice to have: TikTok Ads / Tier-1 GEO / experience testing paywall / onboarding / pricing.
What we offer: — strong in-house development + ASO team; — minimum bureaucracy and fast decisions; — influence on product and growth strategy; — opportunity to become one of the first key people in the UA team; — paid vacation and sick leave, social package.
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