Job Details

Marketing
Senior
On-site
Full time
May 12

Senior CRM & Retention Manager (iGaming / Sweepstakes)

Hiring a Senior CRM & Retention Manager for an iGaming/Sweepstakes company in Cyprus. Requires 3+ years of CRM experience, strong English, and expertise in retention, segmentation, and A/B testing. High ownership and impact role.

We’re looking for a hands-on CRM professional who wants to own retention strategy, influence product growth, and work closely with leadership in a fast-growing product company (under NDA).

3+ years (must have) in CRM within iGaming / Casino / Sweepstakes Strong English communication skills Experience with retention, reactivation & player lifecycle campaigns Segmentation & personalization experience A/B testing & data-driven mindset Experience with CRM tools like Smartico, Fast Track, Braze, Optimove, Customer, etc. Ability to work independently and take ownership Strong analytical thinking & campaign optimization skills Understanding of loyalty / VIP / gamification mechanics is a plus

High ownership and direct impact on the product Close collaboration with CEO, Product, BI, VIP & Support teams Opportunity to shape CRM processes and strategy from within Fast-paced environment with space for ideas, initiative, and growth Potential to grow into a leadership role in the future

Cyprus
segmentation
retention
A/B testing
IGaming
CRM
Campaign Optimization
Personalization
Marketing Automation
Player Lifecycle
sweepstakes

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