Product Manager (Digital) at DomPryazhi

Product Manager (Digital) for DomPryazhi, selling Italian yarn. Remote/hybrid, project-based with potential full-time employment. Salary 200-350K RUB.

DomPryazhi sells Italian yarn in cones from brand offcuts like Loro Piana, Gucci, etc. We have retail stores with coffee shops in Moscow and Saint Petersburg, a warehouse, offline courses, and a loyal knitting community on Telegram. We are developing a website on Flutter and a large mobile app for knitters (paid community with gamification), and we need a person to assemble and lead this. Need to write CJM, define MVP in a short time. Responsibilities: – Analyze current business processes and customer journey (CJM), find bottlenecks. Urgent. – Decide what to automate first and describe it in technical specs for the website and app – Manage development and marketing agencies: set tasks, accept work, control deadlines and budget – Set up analytics: where customers come from and what drives sales – Test growth hypotheses: repeat purchases, online sales, loyalty club

Required: – 3+ years of experience as a Product Manager in e-commerce or retail – Launched websites or apps you can talk about with numbers – Understanding of both development and marketing: funnels, CRM, analytics, technical specs Preferred: – Experience in a business with both offline stores and online sales – Automation skills: no-code/low-code, n8n, AI tools – Understanding of creative audiences and communities

– Direct work with the owner, no bureaucracy – Real impact on the product: your decisions are immediately reflected in sales – A live business with a loyal audience, not a startup from scratch – Opportunity to build your own digital team – Long-term cooperation if we work well together Work format: project-based with potential transition to staff, remote/hybrid