Marketing Specialist for Interior Design Studio
Marketing specialist needed for a premium interior design studio OSOME in Moscow. Remote, project-based. Must develop and execute marketing strategy, manage Telegram and blogger placements, and lead SMM specialist.
OSOME is a design and interior implementation studio for private clients in the business+/premium/deluxe segment. Our clients are owners of premium real estate in the Moscow region (apartments, houses). We are looking for a marketing specialist who will first build a promotion strategy and then launch it themselves (responsibility for leads, not reach). Tasks: 1) Audit current marketing and develop strategy: channels, budgets, KPIs, test plan. 2) Purchase ads in Telegram channels, integrations with bloggers, geotargeting in Yandex; end-to-end analytics to amoCRM for each placement. 3) Manage an in-house SMM specialist: set tasks, review work, shift content toward lead generation.
Required: - Experience in luxury or premium segments: interior design, architectural bureaus, galleries, art market, designer and collectible furniture, lighting, premium real estate, etc. - Experience with Telegram channel ad purchases and working with bloggers of any scale: search, negotiations, integrations — cases with numbers: budget, cost per lead, number of leads. Ability to check channels for fake followers and calculate results of each placement. - Ability to create and launch strategies. - A keen eye: you can distinguish premium presentation from mass-market. Important: experience in setting tasks for SMM or content specialists; geotargeting in Yandex. Nice to have: Dzen, SEO, partnerships with luxury brands and galleries.
Remote, project-based (self-employed or sole proprietor). Work directly with the founder. To apply: send 2–3 cases with numbers and links to accounts you managed. Applications without numbers will not be considered.
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