Job Details
Marketing
Head
Remote
Full time
Russian
Possibly outdated
Sep 13
This job was posted more than a month ago — it may no longer be active

Head of Growth / Growth Lead

RUB 500,000

Head of Growth / Growth Lead at VSE VPN, a B2C VPN service. Remote, full-time. Salary 250,000–500,000 RUB. Build systematic growth machine: acquisition channels, CRM, partnerships, funnel, metrics.

Active B2C VPN service. Developing a VPN product for a mass audience and working with Telegram and other digital channels. Scaling user acquisition and strengthening the growth team. Responsibilities: — Own systematic growth of new users and product revenue. — Develop key acquisition channels: YouTube, Telegram, TikTok / Reels / Shorts, and others. — Independently find new channels, combinations, and growth points. — Form, launch, and test growth hypotheses. — Develop partnerships, collaborations, and referral mechanics. — Work with CRM: mailings, warming, reactivation, and repeat sales. — Improve the user funnel and conversion to purchase. — Analyze CAC, CR, ROI/ROMI, LTV, and other key metrics. — Scale channels and hypotheses that show good results. — Assign tasks to the team and contractors, control deadlines and results. — Form a clear analytics system across all growth areas. Main goal: build a systematic growth machine that steadily increases users and revenue, not manage a single advertising channel.

— Experience in Growth / Performance / Digital Marketing from 3 years. — Real cases of growing B2C digital products with measurable results. — Experience with advertising budgets and scaling successful channels. — Strong understanding of analytics, funnels, and unit economics. — Understanding of acquisition, retention, and monetization. — Ability to independently find growth points and turn them into concrete hypotheses and tests. — Experience managing multiple acquisition channels simultaneously. — Ability to set tasks and manage contractors / employees. — High autonomy and responsibility for results in numbers. Especially interesting: experience in subscription services, Telegram products, mobile apps, VPN, and other mass B2C digital products. Not looking for just an SMM manager, targetologist, or media buyer. Need a Head of Growth-level person capable of owning the growth direction entirely.

Remote work, full-time. Approximate salary level: 250,000 – 500,000 RUB. Active product, team, and budgets for testing and scaling hypotheses. High autonomy, fast decisions, and minimal bureaucracy. Opportunity to assemble additional contractors for your tasks. Fixed salary + bonus for achieving KPI. Ready to quickly increase scaling budgets with proven economics.

YouTube
Performance Marketing
unit economics
Telegram
Retention
Monetization
Digital Marketing
Growth Marketing
Analytics
Acquisition
CRM
TikTok

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