User Acquisition Manager (Mobile App)

Music mobile app seeks User Acquisition Manager in Limassol, Cyprus. Full-time, competitive salary. Drive Meta Ads traffic via web funnels and direct to app, hit KPI targets.

Responsibilities: launch and scale traffic in Meta Ads via web funnels and direct to app; ensure target ROI (ROAS, CAC, LTV); analyze acquisition, quiz and paywall metrics, find growth points; test setups: creatives, audiences, offers, formats; set tasks for design team on creatives and review test results; report on spend, ROI and performance trends; track mobile UA trends and suggest improvements.

Experience in UA for mobile apps; experience buying via web funnels and direct; experience with US and European markets; strong command of Meta Ads; ability to make data-driven decisions and take responsibility for results.

Opportunity to influence the product: every employee's opinion matters. Competitive salary, discussed individually.