User Acquisition Manager

Fortio is an international media holding seeking a UA Specialist for remote, full-time work. Experience with Meta/Facebook and TikTok, whitehat traffic, and international markets (Europe/USA).

We are an international media holding that has been successfully developing in the market for 4 years and implementing large-scale projects. We are looking for an independent UA specialist who will take over the purchase and scaling of whitehat traffic for mobile and web products in international markets. Responsibilities: - Launch, optimize, and scale campaigns in Meta/Facebook and/or TikTok - Work with GEO Europe and USA - Analyze performance and product metrics - Conduct cohort analysis and make data-driven decisions - Form hypotheses for creatives, set tasks for designers/contractors, and organize testing - Manage advertising budget, reallocate spend, and find growth points

What is important: - 3+ years of experience in User Acquisition / Performance Marketing - Experience in buying whitehat traffic for mobile and web applications, preferably B2C products with subscription model - Strong expertise in Meta/Facebook and/or TikTok Ads - Experience with international GEOs, mainly Europe/USA - Understanding of unit economics - Experience with MMP and attribution (AppsFlyer, Adjust, and similar) Will be a plus: - Experience with Google UAC

We offer: - Competitive income, discussed individually - Fully remote format - Opportunity to influence results and manage significant advertising budgets - A team where initiative and responsibility for results are valued