Trade Marketing Specialist
Trade Marketing Specialist at Kavaya Group, Moscow. Analyze shelf/competitors, prepare presentations for federal retail chains, support KAM managers, analyze promo effectiveness and form promo calendars. Compensation: fixed salary + KPI.
Kavaya Group is a holding company with many business areas, mainly producing and selling its own food products. Since 1992; more than 3,600 tons of products per month; 5 production sites. Tasks: • Analyze shelf and competitors in key categories. • Prepare commercial presentations for federal retail chains. • Develop arguments for introducing new SKUs. • Assist KAM managers with materials for negotiations. • Analyze the effectiveness of promo campaigns. • Form a promo calendar for retail chains. • Find opportunities to expand representation in retail chains. • Analyze competitors' prices and shelf positioning. • Develop proposals for shelf placement, promotions, POSM, and sales support. • Participate in launching new products from the shelf and sales perspective.
Experience in trade marketing in FMCG (food products). Experience working with federal or regional retail chains. Understanding of promo mechanics, retro-bonuses, and chain terms. Ability to analyze sales, prices, shelf, and competitors. Experience preparing presentations for retail. Confident use of Excel/PowerPoint.
Official employment under the Labor Code of the Russian Federation. Salary: fixed salary + KPI (discussed individually depending on the candidate's experience and skills). Schedule 5/2, choose from 09:00–18:00 or 10:00–19:00. Prospects for professional development and career growth. Active and young team. Free parking on the business center territory. Office is located in the Cultural and Business Center "Hanoi-Moscow". Moscow, Yaroslavskoe Highway, 146k2 (VDNKh and Medvedkovo metro stations).
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