Targetologist / Traffic Manager

SF Marketing Agency seeks a Targetologist / Traffic Manager for remote full-time work. Manage Meta Ads campaigns for B2B/B2C clients, optimize CPL/CPA, use AI tools. Salary from $1,200/month plus bonuses.

SF Marketing Agency is a performance agency from Dubai. We run targeted advertising, automation, and lead generation for B2B and B2C businesses (small and medium business) in the UAE and English-speaking countries. We are looking for a person who is ready to work hard, learn quickly, and become a strong Meta Ads specialist in a team that is aggressively growing every month. Tasks: - Set up and launch lead generation campaigns in Meta Ads (Facebook/Instagram) for agency clients. - Manage 5+ client ad accounts simultaneously. - Daily check ad accounts: budgets, statuses, flags, and restrictions, account health. - Manage and optimize active campaigns: test audiences, offers, and creatives. - Track and analyze CPL, CPQL, CPA, CTR, and CPM. - Prepare reports for the internal team. - Set tasks for designers and copywriters on creatives, and edit or assemble simple creatives yourself. - Use AI tools daily: creation and testing of creatives, writing ad texts, data analysis, automating routine. - Set up Meta Pixel, Conversions API, and UTM tracking.

English: Upper-Intermediate (B2) and above, written and spoken. 2+ years of practical experience in Meta Ads in lead generation (agency experience is a big plus). Cases that confirm the result: budget → leads → CPL/CPA. You have reduced CPL or CPA on live accounts, and your cases show how exactly. Experience managing 5+ ad accounts simultaneously. Practical experience setting up Meta Pixel, Conversions API, and UTM tracking. Practical use of AI tools (ChatGPT, Claude, or similar) for creatives, texts, analysis, and automation. Design skills: confident in Canva, Figma, or Photoshop, have an eye for design. Can adjust a creative yourself or give clear feedback to a designer. Independence: test hypotheses yourself and do not wait for instructions at every step. Nice to have: Google Ads or TikTok Ads, CRM systems (GoHighLevel or similar), GTM, GA4.

Full-time, remote. Working hours overlap with Dubai (GMT+4): you must be in a time zone from GMT+1 to GMT+7. Payment: from $1,200 per month salary + bonus for client results (CPL/CPA goals) + quarterly bonuses for company goal achievement. Contract format and payment method are discussed individually.