Specialist in Contextual Advertising in Yandex Direct (RSYA)

Online school seeks experienced Yandex Direct specialist to manage RSYA traffic channel, achieve lead plan and quality targets.

Our online school is growing, and we need a skilled Yandex Direct specialist to master a new traffic channel and oversee this direction. Key goal: meet the plan for leads and their quality. Tasks include: - Setting up Yandex Direct, analyzing campaign effectiveness and adjusting; - Developing new hypotheses, ideas, and strategies, implementing and testing them; - Preparing ad creatives independently or with the school team; - Monitoring and analyzing competitors' activity in this advertising channel.

Experience in setting up ad campaigns in EdTech niches (online schools, educational products) from 1 year (experience in remote professions niche is an advantage); - Ready to demonstrate cases; - Experience with Yandex Metrica analytics; - Focus on business performance metrics; - Responsibility, proactiveness, and desire to work for results.

Remote work, flexible schedule; Friendly and engaged team; Interesting project in a fast-growing niche; Timely and full payment (discussed with the successful candidate depending on experience).