SMM Manager / Content Maker

SMM Manager / Content Maker at OCALIFT, Moscow. Salary 100,000 RUB per month. Office format with filming trips twice a week to Korolev.

We are OCALIFT, and we do not just sell cranes, hoists, and telphers. We help build cities, erect plants, and launch production facilities. Responsibilities: - Ignite social media: make not only installers but also plant directors talk about our equipment. - Come up with ways to show the power and reliability of the equipment so the customer says: 'I want one too!'. - Create a content plan that won't make anyone yawn: video reviews with extreme testing; cases: 'How our telpher saved a construction site from downtime'; infographics - not a boring table but a clear diagram 'Why this hoist is the best choice'. - Monitor metrics and be proud of results: more reach, higher engagement, thicker flow of leads. - Be in touch with the audience: respond, explain, help, turn doubts into orders.

You are no longer a beginner in SMM: 2+ years of experience, and at least one project in the industrial, construction, or technical niche (a big plus!). You understand that B2B is not boring: able to speak the language of business, but without bureaucratic jargon. You know social networks inside out: how algorithms work and how to engage the audience. You can write so people read to the end. And explain complex things in simple words. You are not afraid of advertising. You know basic content tools: Canva, Figma, or Photoshop - to quickly assemble a post or fix a layout. You follow trends, but do not chase every one: you choose what actually works in our niche. Responsible, proactive, and with a bit of healthy excitement: you want not just to 'meet the plan' but exceed it twice.

Approximate salary level: 100,000 – 100,000 RUB. Work conditions: Office format with filming trips twice a week to Korolev.