Job Details
Marketing
Senior
Remote
Full time
Russian
Possibly outdated
Aug 24
This job was posted more than a month ago — it may no longer be active

Senior Media Buyer (Rewarded UA / INCENT)

$6,000

Senior Media Buyer (Rewarded UA / INCENT) at GameGears.Online (GDEV), remote. Manage incent/rewarded user acquisition for mobile game Aliens vs Zombies: Invasion. Salary $3000–$6000/month.

GameGears.Online is a next-generation game studio within international corporation GDEV, using AI tools and automation to accelerate development and scale content. Product: Aliens vs Zombies: Invasion. Role: take full ownership of incent direction: rewarded sources portfolio, bidding, event funnel design and systematic optimization. Responsibilities: - Attract players from incent/rewarded sources: playtime and loyalty networks, offerwalls, GPT/rewards platforms; expand source portfolio and test new partners. - Design and iteratively optimize event funnels for each source. Determine number of steps, reward budget distribution, and anchor point for paying players. - Synchronize buying with LiveOps calendar: launch incent cohorts during event windows with higher monetization and consider this when reading ROAS. - Manage bidding, budgets, and scaling speed across source/geo/platform/sub-source; maintain target CPA and ROAS while scaling. - Handle commercial negotiations with networks: test budgets, CPI/CPE/CPA rate negotiation, rebates and bonuses, placement priority, access to betas and new formats. - Together with analytics and partners, set up event mapping and S2S postbacks, monitor attribution correctness and event integrity. - Control traffic quality: fraud, emulators and farms, multi-accounts, reward hunters, abnormal CR between steps, scrub rate; blacklist sub-sources and placements. - Calculate performance considering hybrid monetization. - Test new sources, reward mechanics, creative and landing formats within offerwalls. - Work closely with game design/producers, LiveOps and analytics; potentially participate in developing special configs for incent traffic. - Build and maintain internal knowledge base on incent funnels and guides for each source. - Automate work through active use of AI assistants for assembly, reporting automation, and summarizing conclusions.

2+ years of traffic buying experience, including 1+ year specifically in incent/rewarded (playtime, loyalty, offerwall, GPT networks). Experience in mobile GameDev is required; understanding of game progression, tutorial funnel and in-game economy. Experience in TD/strategy/mid-core with LiveOps is a strong plus. Understanding of incent economics: ratio of bid to reward cost on publisher side, CPE/CPA models, scrub, impact of reward size on CR and player quality. Practice with event funnels: setting up events, prioritization, testing funnel depth. Experience with analytics and tracking: AppsFlyer, S2S postbacks, event taxonomy, Firebase/GA; understanding how data reaches BI. Confident with metrics: CR by funnel steps, CPA to target event, ROAS/tROAS (D0/D7/D30), RET D1/D7/D30, ARPPU/ARPDAU, LTV, payback. English Intermediate+ (correspondence and calls with networks). Ability and desire to work with AI assistants as everyday tools: agent environments (Claude Code and similar), generating and editing scripts, automating reporting, data analysis, building internal tools. No development experience required — willingness to figure it out independently.

Full remote. Work from anywhere, 5-day week, working hours 11:00–20:00 UTC+3. Official employment and transparent payments. Contract with foreign company, payments in USD/EUR to your foreign account. Cutting-edge technology and AI: access to a large list of top neural networks and AI tools, including Claude Code, to accelerate development, write code and eliminate routine. 22 working days of paid vacation. Real data and scale. Live mobile game projects with a large audience and freedom to choose tools. Team without bureaucracy. Small team, flat structure, fast communication and direct contact with management. Growth. Opportunity to expand responsibility and grow professionally when showing initiative.

mobile GameDev
Firebase
rewarded UA
LiveOps
LTV
offerwall
GA
incent
AI assistants
S2S postbacks
AppsFlyer
Media Buying
loyalty
ROAS
CPA
playtime
GPT
Claude Code

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