PR Manager

PR Manager at TrafficStars in Limassol. Full-time. Build global PR strategy, media relations, and thought leadership for the adtech company.

We're looking for a PR Manager to build and own global PR at TrafficStars. This isn't about distributing press releases. We need someone who knows how to create visibility, shape perception, and turn PR into a growth channel. You'll define how TrafficStars shows up in the market - what we say, where we appear, and how we become part of the industry conversation. The role reports directly to the CMO and has a direct impact on brand positioning and inbound demand. What You'll Own: - Build and execute PR strategy from the ground up - Grow TrafficStars' presence in key industry media - Secure features, interviews, expert commentary, and thought leadership - Build long-term relationships with journalists and editors - Shape narratives and positioning across global markets - Drive PR content: articles, insights, reports, and opinions - Connect PR to traffic, inbound leads, and client acquisition - Track share of voice, media reach, traffic impact, and inbound quality - Work closely with Marketing and Sales to support pipeline growth - Manage PR agencies and external partners with a focus on ROI - Adapt messaging for North American and Asian markets

What We Expect: - 5+ years in PR/Communications - Experience in AdTech, MarTech, Affiliate Marketing, or Digital Advertising - Proven ability to secure relevant industry media coverage - Experience working with global markets - Strong media instincts, writing, and storytelling skills - Strategic thinking combined with a hands-on approach - Understanding of how PR impacts traffic, brand, and business growth Strong Plus: - Existing relationships with industry media - Performance marketing or ad exchange experience - Understanding of B2B lead generation

Fully official employment & competitive salary above market Laptop of your choice, Mac or PC Medical insurance & mobile communication Free lunches, beverages, fresh fruit & snacks Free English course Fitness benefit program 50% compensation for schools and kindergarten