Media Planner
Media planner for an independent theater project in Moscow. Remote, project-based, flexible schedule. Salary: 30,000–45,000 RUB per month plus KPI.
MANE is an independent theater project in Moscow. Responsibilities: analyze past placements to determine which publications and accounts drove sales; match publication dates with ticket sales dynamics; maintain and update a database of platforms (Instagram accounts about Moscow, lifestyle publications, cultural communities, local media, Telegram channels); find new accounts and publications similar to those that performed well; manage all communication with platforms: request terms, prices, available dates, integration formats, statistics, negotiate placements; create a media plan for each performance and propose budget allocation; monitor deadlines and ensure placements happen on agreed dates; collaborate with the content team to select or adapt creatives for different platforms. Main KPI: attributed ticket sales at an acceptable cost per acquisition, not the number of messages sent or placements.
Experience with seeding, influencer marketing, bloggers, publications, or native placements. Confident work with spreadsheets, reporting, and a large number of platforms. Ability to communicate quickly: request terms, negotiate, control publication, collect results.
Project-based work. Flexible schedule. Fixed payment plus KPI.
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