Media Buying Manager

Media Buying Manager at VK in Moscow. Full-cycle influencer advertising purchasing for VK projects and partner brands. Full-time, office-based, junior/middle level.

Our team handles the full cycle of purchasing advertising placements from influencers for VK projects and partner brands. Tasks: • Full cycle of influencer purchasing for VK projects and partner brands. • Selecting relevant influencers and forming media plans for advertising campaigns considering goals, audience, KPIs, and budget. • Conducting negotiations with bloggers, managers, agencies, agreeing on cooperation terms, and achieving the most favorable commercial conditions. • Developing and maintaining partnerships with key players in the influencer marketing market. • Preparing commercial proposals, calculations, estimates, and budgets for advertising campaigns. • Controlling all stages of advertising campaign implementation from agreeing on terms to launching the ad integration. • Monitoring KPI achievement, timely identification of deviations, and taking measures to meet targets. • Participating in shoots, client meetings, and negotiations with key partners when necessary. • Monitoring the market, searching for new influencers, agencies, and tools to improve campaign effectiveness.

• Experience in influencer purchasing as a media buyer/account manager or influencer manager for at least a year in an advertising agency, influencer agency, or on the brand side. • Deep understanding of the influencer marketing market, knowledge of leading agencies, managers, and key influencers. • Experience in forming and managing advertising budgets, preparing estimates, and controlling financial indicators of campaigns. • Proficient in Microsoft Excel, Word, PowerPoint. • Willingness to work full-time from the office. • High stress tolerance, ability to work under tight deadlines, high workload, and multiple parallel projects. • Developed communication skills, competent oral and written speech, ability to build long-term partnerships with bloggers, agencies, and partners.

• Office format. • Junior or middle level. • Full-time schedule.