Media Buying Manager (junior/middle)
VK is looking for a Media Buying Manager (junior/middle) to handle influencer procurement for VK projects and partner brands. Full-time, office in Moscow.
Responsibilities: • Full-cycle influencer procurement for VK projects and partner brands • Selecting relevant influencers and creating media plans for ad campaigns considering goals, audience, KPIs, and budget • Negotiating with bloggers, managers, and agencies, agreeing on collaboration terms and achieving the best commercial conditions • Developing and maintaining partnerships with key players in the influencer marketing market • Preparing commercial proposals, calculations, estimates, and ad campaign budgets • Controlling all stages of ad campaign implementation from terms agreement to ad placement • Monitoring ad campaign KPI achievement, promptly identifying deviations and taking measures to meet targets • Participating in shoots, client meetings, and negotiations with key partners when necessary • Monitoring the market, finding new influencers, agencies, and tools to improve ad campaign effectiveness
Requirements: • Experience buying influencers as a media buyer/account manager or influencer manager for at least a year in an advertising agency, influencer agency, or brand side • Deep understanding of influencer marketing market, knowledge of leading agencies, managers, and key influencers • Experience in forming and managing ad budgets, preparing estimates, and controlling financial metrics of ad campaigns • Proficient in Microsoft Excel, Word, PowerPoint, Excel • Willingness to work full-time from the office • High stress tolerance, ability to work effectively under tight deadlines, high workload, and multiple parallel projects • Developed communication skills, proper oral and written speech, ability to build long-term partnerships with bloggers, agencies, and partners
Work format: full-time, office in Moscow.
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