Marketing Manager

Dzen Clean, a Russian household chemicals manufacturer, seeks a Marketing Manager to develop brand and product portfolio, launch new products, and scale sales.

Dzen Clean is a Russian household chemicals manufacturer producing laundry, cleaning, and home care products, developing its own brand, private label, and sales through retail chains, wholesale partners, and marketplaces. Goal of the role: Develop the Dzen Clean brand and product portfolio: find promising SKUs, launch new products, strengthen packaging and promotion, increase sales and profitability. Main tasks: - Analyze the household chemicals market, competitors, prices, trends, and customer reviews. - Manage assortment: evaluate sales, margin, and SKU potential. - Find and develop flagship products. - Form positioning, USP, price, and packaging requirements. - Assist in launching new products — from idea to market release. - Assign tasks to designers for packaging, product cards, and advertising materials. - Prepare product materials for sales, retail chains, wholesale, and private label clients. - Work together with sales, production, and technologists. - Evaluate results by sales, margin, turnover, and launch effectiveness.

Expected: - Experience in FMCG marketing from 1 year. - Practical experience in launching new products and working with assortment. - Understanding of packaging, pricing, and product economics. - Ability to analyze data and turn it into concrete decisions. - Independence and readiness to be responsible for results. Will be an advantage: - Experience in household chemicals, cosmetics, or home goods. - Work with retail chains and marketplaces. - Experience in launching private labels and packaging redesign.

Full-time employment. Hybrid work format. Salary level discussed individually. Direct interaction with management, sales, and production. Opportunity to influence assortment, packaging, and product strategy. How we work: At Dzen Clean, marketing is linked to product and commercial results. We value initiative, data-driven decisions, and the ability to bring ideas to launch and sales. You will be able to influence the entire product journey — from idea and packaging to shelf placement. The result of your work will be visible in new SKUs, sales growth, and brand development.