Internet Marketer / Growth Marketer / Head of Marketing (Remote)

Remote Internet/Growth Marketer or Head of Marketing for a large online store with >1B RUB annual turnover. Fixed 150,000–250,000 RUB + performance bonus; total income up to 500,000 RUB/month.

Project: a large online store with annual turnover over 1 billion RUB. We are looking for an internet marketer / growth marketer / head of marketing who can build and develop a customer acquisition system via Telegram, content, advertising, bot, landing page, partnerships, and engagement mechanics. Responsibilities: - Build and develop the marketing funnel - Calculate CAC, cost per lead, conversion, and effectiveness of advertising channels - Launch and analyze marketing hypotheses - Manage Telegram channel, bot, landing page, advertising, and engagement activities - Develop and implement a content plan - Assign tasks to designer, video maker, copywriter and control results - Participate in creating sales texts: posts, storytelling, warm-ups, ad creatives - Find bloggers, partners, and channels for collaborations - Organize giveaways, partner mechanics, and other engagement activities - Explain budget allocation, expected results, and what to scale - Maintain weekly analytics and reporting on key metrics - There is already a Telegram channel administrator; your task is to manage the promotion and growth system, not just publish content

- Experience in internet marketing, growth marketing, SMM, or digital promotion - Understanding of sales funnels, CAC, conversions, and basic marketing analytics - Ability to work according to plan and meet deadlines - Independence, responsibility, and result orientation - Creative thinking and willingness to test new formats - Sense of taste and understanding of selling visuals - Experience with neural networks - Ability to assign tasks to contractors and control their execution - Ability to explain decisions with numbers, not just "feelings" Nice to have: - Experience promoting Telegram channels - Experience with bloggers and partner placements - Experience launching giveaways, warm-ups, and content funnels - Experience in e-commerce or online sales

- Fully remote work - Opportunity to influence marketing, processes, and results - Young active team - Payment: fixed + bonus for results - Opportunity to increase income as marketing effectiveness grows