Internet Marketer (Middle+/Senior)

Seeking a specialist to connect product, online funnel, sales infrastructure and business units into one process to achieve measurable revenue and profitability growth. Remote/hybrid/office options available.

Responsibilities: - Manage projects to increase online funnel profitability: from implementing online payment processes to auditing, launching and optimizing current scenarios. - Ensure end-to-end logic of customer journey: website, registration or lead, onboarding and product usage, payment or cross-sell. - Develop current business and product tracks: plan work with products, manage existing online funnel, apply segment expertise to boost conversions and revenue. - Analyze impact of changes on unit economics by customer: MIR, ROMI, CAC, LTV, average check, online payment share. - Find new growth points: support and test hypotheses of segment value, bring promising ones to a decision on scaling. - Interact and implement changes across infrastructure, development, sales, and business units without administrative authority. - Maintain regulated KPI reports, quickly diagnose bottlenecks in the funnel, turn hypotheses into development tasks.

Expectations: - Deep understanding of business commercial model and internet marketing logic: promotion channels and monetization. - Practical experience with SaaS product funnel: registration, onboarding, payment, retention; experience with product analytics. - Confident use of analytics tools: Yandex Metrica, call tracking, BI, DataLens, Looker, A/B testing. - Understanding of unit economics: MIR, ROMI, CAC, LTV, ARPU, margin, and working with KPI at customer level. - Skill in interacting with product, marketing, and development teams without administrative authority. - Systematic thinking, communication skills, ability to lead cross-functional projects. - Basic SQL skills are a plus.

What we offer: - Opportunity to influence the product; marketer is embedded in the full cycle. - Decent working conditions: salary matching skills, transparent bonus and review system. - Freedom and responsibility: trust expertise, no micromanagement. - Development support: annual performance review, clear growth track, strong marketing community. - Tech environment: apply AI where useful. - Care for comfort: remote, hybrid, or office; equipment provided.