Job Details
Marketing
Hybrid
Full time
Russian
Oct 6

Influence Manager

Influence Manager for music promotion on TikTok, Reels, Shorts, managing creators, campaigns, analytics, and own TikTok accounts.

Responsibilities: develop viral mechanics to promote tracks and sounds on TikTok, Reels, Shorts; select creators for releases, write briefs and detailed specs; build and manage a database of loyal bloggers, track prices, quality, and stats; negotiate with influencers, contractors, management, and artists, control deadlines, moderate videos before publishing; track music and content trends, growth dynamics of sounds, adapt them to releases; create and develop own TikTok accounts (networks/farms) for sound seeding; budget campaigns, control expenses, compile analytics (reach, ER, CPV, conversions, depth of sound use); organize and attend industry influencer events (e.g., VK Kvartirnik); prepare reports and closing documents for campaigns.

Deep understanding of vertical platform algorithms and excellent knowledge of the Russian blogosphere; own contact base of bloggers and creators for different audience segments; experience promoting tracks/sounds on social media and proven cases is a big plus; use of AI tools in daily work; love for music, trend awareness, and ability to quickly generate ideas for tracks; analytical thinking: ability to work with metrics and draw conclusions from launches; structured approach, developed negotiation skills, and readiness for a dynamic pace.

Official employment under Russian Labor Code; schedule: 4/1 (4 days in office, 1 day remote) from 10:00 to 18:30; health insurance (DMS), corporate access to Skyeng and training programs; comfortable office in central Moscow (with fruits and snacks); work with current artists and music releases.

Russia
AI
Reels
Shorts
Analytics
TikTok

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