Global ORM Lead (FinTech)

Global ORM Lead (FinTech) at a major trading platform. Remote. Competitive fixed salary + bonuses. Develop and implement global ORM strategy, build team, manage reputation risks.

For one of our favorite clients - a major trading platform (FinTech) - we are looking for an Online Reputation Management Lead. The role is responsible for the systematic development and protection of the brand's digital reputation in key markets - from strategy to building a team and a results measurement system. Tasks: - Develop and implement a global ORM strategy - Define priority markets, languages, and areas of work - Build a KPI system for managing the ORM direction - Based on data, decide which initiatives to scale, refine, or close - Identify reputational risks and prioritize their handling - Negotiate with key platforms on disputed/negative content, achieve decisions in the brand's interests within platform rules and legislation - Assemble and develop an international ORM team - Manage contractors, tools, and the direction's budget

7+ years in ORM, digital reputation monitoring, marketing/brand analytics, digital PR, or related fields Experience building an ORM function from scratch Fluent English - independent negotiations with international platforms Strong analytics: metrics, hypotheses, finding causes of changes, evaluating the effect of investments Experience with Reddit, Quora, Trustpilot, YouTube, industry/regional review platforms, search results Practical experience with reputation monitoring tools Plus: experience in fintech, payment services, iGaming, or another regulated international business

More than competitive pay International scale, global brand reputation Remote work