Creative Strategist / Head of Performance Creative (AI-driven)

Remote, full-time position at Nexpanse for HaleChapter. Salary $4000–6000. Lead creative production cycle, manage team, optimize CPA and ROAS in health vertical.

Responsibilities: - Build and drive a weekly cycle: analysis, plan, hypotheses, tests, conclusions - Manage the mix of approaches and review it based on data - Set tasks for performers and accept work (editor and UGC creator in subordination) - Build your own system for analyzing creatives, competitors, and funnels - Analyze results together with UA, considering medical advertising policies - Creative is evaluated by CPA and ROAS, not CTR.

Expectations: - From 2 years in performance creative, including the last 2 years - Experience building a creative production system, not just production - Budgets from $20K per month, ideally from $50K - From a year in web-to-web (web2app also considered) - Experience managing performers - Plus: own automations (vibe coding, no-code), AI generation in production, health.

Conditions: - International team, fast test cycles - Function from scratch and to fit yourself, direct contact with CEO and founder - Selection: recruiter → CEO → founder.