Head of Creative

Head of Creative at Kodland, remote or hybrid in Belgrade. Lead creative pipeline for paid channels, mentor regional producers.

Fully manage creative pipeline for paid channels (Meta, Google, TikTok, etc.) from idea to briefing, production, testing, analysis and scaling. Lead and mentor regional creative producers. Build Copy & Concept function (hooks, scripts, messages, text quality control). Develop video production (internal or with freelancers) and increase number of winning creatives. Create and implement quality control system (scorecard, reviews). Organize cross-regional knowledge sharing (playbooks, best-of library), standardize briefs and RACI with business owners. Launch new channels (TikTok/CPA) via small pilots, templates and quick iterations.

5+ years of experience in performance creative or creative operations in B2C, edtech or mobile products. Proven experience in building or scaling creative processes. Deep understanding of ad testing and metrics (CTR, CVR, ROAS), strong copywriting sense. Strong project management skills and ability to work with multiple stakeholders. Excellent communication skills in English.

Remote work or hybrid in Belgrade. Salary discussed individually.