Content Marketer / SMM Manager

Content Marketer / SMM Manager at APIS LAB in Minsk. Full-cycle marketing agency; work on client projects, including food retail, and own projects. Salary discussed after interview.

APIS LAB is a full-cycle marketing agency. The role involves SMM/content marketing for client projects, including a large food retail project, and APIS LAB's own projects. Responsibilities: • Manage SMM projects from idea and content plan to publication and analytics. • Develop content concepts, rubrics, ideas, scripts and texts for Reels, Stories, posts and special projects. • Create a content calendar taking into account seasonality, holidays, promotions, launches and business tasks. • Organize product, subject and image shoots, including editing and posting. • Monitor trends and propose new formats and mechanics for projects. • Use modern AI tools for marketing and content production. • Analyze results and prepare improvement proposals. • Interact with clients, present ideas and work results. • Independently plan tasks and meet agreed deadlines.

Experience with retail, FMCG, retail chains, e-commerce or consumer brands will be an advantage. We are looking for a person who: • Understands the difference between simply beautiful content and content that solves a marketing task. • Has good visual awareness. • Can independently organize work and content production. • Is able to handle several tasks and projects simultaneously. • Can work with feedback and revisions. • Meets agreements and deadlines. • Is interested in digital marketing trends and AI tools development. • Wants to grow professionally and gradually take on more responsibility. Selection process: • Application and portfolio / examples of work. • Introduction and interview with APIS LAB. • Final selection and offer. In the cover letter, you can briefly write which of your SMM or content projects you are most proud of and why.

Work with diverse business tasks and the opportunity to gain experience in client marketing, retail and developing the agency's own brand. Opportunity to propose and implement your own ideas, influence project results and marketing process development. Professional growth within the agency and gradual expansion of responsibility. Bonuses based on work results and achievement of agreed KPIs. Education and courses (SMM, content marketing, AI content). Car for work tasks and field shoots. Necessary equipment for creating photo and video content. Official employment under an employment contract. Timely salary payment twice a month. Salary is discussed based on the interview results and depends on the candidate's experience and level of independence.