Targetologist for a Test Project

Agency of Ekaterina Tronina (university admissions) is testing two new markets: Kazakhstan and Russian-speaking expats in Serbia, Montenegro, UAE, and other non-EU countries. Remote, fixed payment for a 4-6 week project.

Tasks: setting up and managing advertising in Meta (Instagram/Facebook) and Google Ads based on our hypotheses, tracking leads, and a final report: number of leads, cost per lead, which ads and audiences worked.

Required: experience in targeting for Kazakhstan and/or Russian-speaking audience abroad; cases with numbers (budget, cost per lead, result). Nice to have: experience in education, consulting, expensive services for families.

Format: remote, fixed payment for the project, advertising budget is separate. Deadline for responses: Monday, 19:00.