Job Details

SMM Manager position at BIRCH, a production center working with famous personalities. Responsibilities include content creation, audience growth, and performance analysis. Salary from 120,000 RUB/month.

BIRCH is a production center that launches online schools for famous people (Irina Khakamada, Ekaterina Usmanova, Sergey Badyuk, Pavel Volya, etc.). We have been operating since 2018 and have sold courses worth 2.5 billion rubles. We are an accredited IT company and a participant in the Skolkovo fund. Responsibilities: - Create posts and stories for corporate channels and the speaker's personal channels - Increase clicks from VKontakte and Telegram to the website (goal: x2) - Test formats: adapt what works for competitors, disable what doesn't work for us - Analyze each post: why it worked or failed, which patterns to repeat - Monitor metrics daily: reach, engagement, CTR, website transitions - Adjust the plan accordingly

Experience of 2+ years as an SMM manager with proven growth in social media transitions to the website Real case studies where you increased clicks – numbers, not words Understanding of platform algorithms and content packaging for maximum transitions Ability to write engaging offers without bureaucracy and filler Responsibility for results in numbers (clicks, transitions, conversion), not for the process Applications without a portfolio will not be considered – send your resume ONLY with an attached portfolio

Full-time employment, remote format, 5/2 schedule, 8 hours per day 50% payment for external training Free access to all company products, including an online fitness membership Direct work with the speaker Reasonable budget for achieving goals Application process: test task → audio interview → interview with the manager