SMM Manager for Cycling Apparel Brand
Remote SMM manager for a cycling and triathlon apparel brand. Need to create content, manage Instagram, VK, Telegram, shoot and edit Reels, grow community, attract bloggers. Must be a cyclist/triathlete.
We are a brand of cycling and triathlon apparel. Our goal is to become #1 in recognition. Do you want to be a leader in the cycling community? Be the face of the brand? If you live cycling or triathlon, record your workouts, love talking to the camera, and have already leveled up your SMM skills — read on, this might be about you. Tasks: • Manage brand's Instagram, VK, and Telegram: content plan, publications, stories. • Independently shoot and edit Reels (equipment testing, behind-the-scenes, product reviews). • Build and grow community around the brand — not just post, but engage. • Attract bloggers, ambassadors, partners. • Track metrics (reach, engagement, conversions) and adjust strategy based on numbers.
• At least 1 year of SMM experience with real cases and numbers (just 'ran an account' won't work — need specific results: growth in followers, reach, sales). • Ability to shoot and edit Reels independently without hiring a separate videographer/editor. • Regularly engage in cycling or triathlon — this is not a 'plus', but a mandatory condition. • Understand social media algorithms and can explain why one video got 100k views and another 800 views. • Portfolio or links to cases — without them, we won't consider.
• Payment by agreement (discussed on a call, based on experience and cases). • We provide EXEVUM equipment. • Participation in product development — test new items among the first, and have the opportunity to make your own adjustments.
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