Senior SEO Specialist (iGaming)

Remote Senior SEO Specialist for iGaming at PMD-Agency. Develop gambling/betting projects globally with multi-GEO strategy, satellite sites, technical audits, and link building. Salary from 240,000 RUB.

Responsibilities: - Develop projects in the gambling/betting niche: bring to top from scratch and grow metrics on existing domains - Work with multi-GEO strategy: understand regulatory nuances, language and cultural specifics of different markets (Tier-1: US/CA/AU/DE, Tier-2: LatAm, Tier-3: CIS/Africa/Asia, etc.) - Build and support a network of satellite sites (doorway pages, review sites, article sites) for specific GEOs and brands - Work with mirrors and domain rotation under risks of blocking (search engine penalties, legal restrictions) - Technical SEO audits, work with indexing in conditions of increased niche moderation - Analyze and optimize UX: behavioral metrics, structure and usability of pages, user conversion paths - Link building without risk to the main domain: manage PBN, donor networks, exchanges (Sape, Miralinks and similar) - Cluster semantics for gambling/betting topics, work with commercial and near-gray queries - Optimize for AI search results (GEO/AEO) for gaming brands - Regular monitoring of positions, traffic, indexing; reporting on key metrics - Participate in strategy development when clients enter new markets

Requirements: - 3+ years of SEO experience, mandatory experience specifically in iGaming/betting: development of projects, not just maintenance - Understanding of specifics of at least 2-3 different GEOs (regulatory, payment peculiarities, competitive environment, mentality of target audience) - Practical experience in creating and scaling satellites/site networks for gambling topics - Experience with high-risk domains: understanding how to avoid deindexation and bans, working with mirrors - Proficient in analytics (GA4, Yandex.Metrica, Ahrefs) and technical tools (Screaming Frog, GSC, Yandex.Webmaster, etc.) - Experience in semantic clustering (Rush Analytics, Topvisor) and work with Wordstat/Key Collector - Understanding of E-E-A-T principles applied to YMYL niche and specifics of strict search engine filters - Experience in link building in the gambling niche without risk to the project - Proactivity and independence: need a person who finds growth opportunities by themselves, not waiting for instructions

Conditions: - Remote work format, floating start of the day - International projects - Transparent motivation system, influence on income - Opportunity to grow to team lead of the iGaming direction - Minimum bureaucracy, quick decision-making - Opportunity to attend thematic conferences and trainings