Senior / Lead Marketing Manager

Senior/Lead Marketing Manager for US e-commerce brand (women's lingerie). Remote, budget $50k+. Manage full marketing, growth, and team. Salary: 200,000 - 500,000 RUB.

We are looking for a strong marketer who wants not just to run ads, but to influence the entire marketing and business growth. We are developing an e-commerce brand in the US market in the women's lingerie category. The product has real value for customers and many strong reviews. We are looking for someone who will take marketing under their control and help scale the business, increasing turnover several times. Responsibilities: • Manage the entire marketing system: ads → site → conversion → sales → analytics • Work with Meta Ads, Google Ads, TikTok Ads, SEO, email marketing (Klaviyo), PR, develop organic traffic on social networks and test other acquisition and growth channels • Reduce customer acquisition cost and find new points of growth • Analyze the funnel and increase site conversion • Form and test hypotheses • Manage external contractors and agencies This will not be strict 'to spec' work. We need a person who can say: 'I see a problem — here's what I propose to do and why.'

We are looking for a strong independent marketer who: • has experience in e-commerce and with a marketing budget from $50k • real cases of growth and scaling • successful experience working with the US market • thinks in numbers and understands unit economics • is fluent in English • has led a marketing team of 10+ people

What we offer: • Remote work with the US market • Direct interaction with the owner • The opportunity to actually build and lead marketing, not be one of the executors • A high degree of freedom and influence on decisions • Fast professional growth • Bonuses for results tied to marketing effectiveness