Senior Copywriter at Yandex Lavka
Creative studio DARKSTORE seeks a Senior Copywriter for Yandex Lavka, a fast delivery service. Role: turn business tasks and human insights into strong ideas, special projects, naming, slogans, 360° campaigns. Office in Moscow. Benefits: DMS, mental health support.
Yandex Lavka is a quick delivery service with its own brands, ready meals, and partner projects. Creative studio DARKSTORE is looking for a copywriter who can turn business objectives and human insights into strong ideas. Responsibilities: – Analyze briefs, immerse in business goals, and find creative solutions – Search for human insights and turn them into creative concepts – Invent special projects, partnerships, and products – Work with naming, slogans, manifestos, push notifications, mechanics, in-app, and OOH – Present, defend, and develop ideas – Implement projects together with creative director, designers, and producers – Develop the image and communication of Yandex Lavka – Work with briefs from partner brands and monetization tasks – Create 360° concepts for app, digital, social, CRM, offline, special projects, and external channels
Expected from you: – 3+ years of experience in a strong agency, brand, or creative team – Portfolio demonstrating quality of thinking, not quantity of projects – Ability to concept, not just write texts based on a ready idea – Understanding of strategy and marketing, ability to distinguish an insight from an observation – Ability to explain decisions and argue why an idea will work – Ability to work with both large brand platforms and small communication elements – Ability to work quickly without losing quality – Willingness to discuss, develop, and improve ideas with the team Nice to have: – Experience with cultural projects and non-standard special projects – Broad exposure to cinema, music, fashion, internet culture, and memes – Experience using AI in the creative process
Offered: – Work in an office in Moscow – Extended voluntary health insurance (DMS) from the first month, including dentistry – Mental health support and consultations with psychologists – Annual checkups and vaccination – 30 paid sick leave days per year with full salary retention – Vision correction under DMS after a year of work – DMS for children and spouses on an 80/20 basis
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