Product Marketing Manager
Product Marketing Manager at Got it Life, an AI mental health startup from Silicon Valley, to promote the product in Western markets (B2C/B2B). Remote, part-time with potential full-time.
Develop and implement organic growth strategy for a mobile app; manage ASO, influencers, social media, Google Ads, Meta Ads, and email marketing; find and develop partnerships with coaches, associations, and federations; create and grow a community, attract sponsors; analyze campaign effectiveness via Google Analytics and AppsFlyer; work with behavioral analytics; develop strategies for corporate wellness programs; test hypotheses, scale successful practices, and coordinate team work.
Mandatory experience in successfully promoting mobile apps in the US and European markets; experience launching and scaling products from scratch with focus on organic traffic and growth without large budget; practical experience in ASO, influencer marketing, contextual advertising, and SMM; experience with partners, associations, and community building; strong analytical skills and data-driven approach; English at B2 or higher. Plus: experience in healthcare, mental health, edtech, or AI; experience in B2B promotion; content creation and project management skills.
Remote work; flexible schedule; part-time with potential transition to full-time; opportunity to become a key player in a Silicon Valley startup; work on a product in the mental health sphere.
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