Product Growth Manager

Drive user acquisition and activation for SimpleWine's website and app. Manage product backlog, run experiments, and collaborate with marketing, SEO, CRM, analytics, and dev teams.

Responsibilities: - Develop strategy for acquiring and activating new users on the SimpleWine website and app - Improve the user journey from first visit to registration, app installation, and target action - Develop SEO pages, promo and partner mechanics, referral programs, and web-to-app scenarios - Identify growth opportunities, run A/B tests, and assess their business impact - Manage the product backlog and collaborate with marketing, SEO, CRM, analytics, and development teams

Requirements: - 3+ years of experience as a Product Manager / Product Owner in web and mobile products - Experience in acquisition, growth, activation, or conversion, preferably in B2C or e-commerce - Ability to work with funnels, cohorts, segmentation, and A/B tests - Ability to connect product decisions to business results and make data-driven decisions

Benefits: - Hybrid work: 3 days in office, 2 days remote (after probation) - Medical insurance (DMS) - Corporate training and professional development - Wine courses and tastings to explore wine culture