Middle ASO Specialist (iOS / Android)

Marketing agency seeks Middle ASO Specialist for mobile app promotion and optimization. Remote, full-time, $1500–2000/month + KPI bonuses.

We are looking for a Middle ASO Specialist responsible for promoting and optimizing mobile apps in the App Store and Google Play. The main goal is to increase product visibility in search, attract organic traffic, and increase the number of installs. Responsibilities: • Development and implementation of ASO strategies for iOS and Android apps (including branded and slot projects). • Working with Tier 1, Tier 2, and Tier 3 geos. • Analyzing performance of previous campaigns and readiness to demonstrate results of implemented projects. • Researching semantics, selecting key queries, and optimizing app metadata. • Tracking search rankings, analyzing competitors, and finding growth opportunities. • Conducting A/B tests and optimizing visual elements: icons, screenshots, and video previews. • Working with ratings and user reviews, managing app reputation. • Interacting with marketing and technical teams to improve conversion. • Understanding mechanics and frequency of releases, as well as ways to minimize risks of app blocking.

• At least 2 years of experience in ASO. • Understanding of ranking principles and algorithms of App Store and Google Play. • Experience with ASO tools: ASOMobile, Ahrefs, AppFollow, Sensor Tower, App Annie, Mobile Action, and others. • Ability to work with analytics, interpret data, and find opportunities to increase conversion. • Understanding of UI/UX and the impact of visual content on the user's decision to install an app. • Experience promoting multilingual products in different geographic markets.

• Fully remote work. • Competitive salary and bonus system for achieving KPIs. • Opportunities for professional development. • Participation in international projects and work with different geographic markets.