Marketer at MetaBody
Marketing role at MetaBody, a premium integrative medicine clinic network in Almaty. Focus on brand positioning, luxury projects, offline events, premium collaborations, digital communication, and analytics. Hybrid, 5/2, fixed salary + bonus.
MetaBody is a network of integrative medicine clinics within LULU Group, creating a premium experience at the intersection of modern medicine, aesthetics, wellness, and lifestyle. Responsibilities: - Develop the clinic's marketing direction and strengthen brand positioning in the premium segment. - Design and implement marketing projects for brand awareness and development. - Organize offline events, private client events, presentations, and special activations. - Develop collaborations with premium brands, lifestyle projects, experts, and opinion leaders. - Find new formats for interacting with the target audience and propose non-standard marketing solutions. - Research the market, competitors, and trends in luxury, beauty, wellness, and aesthetic medicine. - Form marketing hypotheses and evaluate the effectiveness of implemented projects. - Together with the SMM team, shape the content plan and develop communication in digital channels. - Set tasks for creating photo, video, and advertising materials and control their implementation. - Participate in developing corporate identity, customer experience, and brand standards. - Interact with external contractors, partners, and internal teams. - Participate in marketing budget planning and control its effectiveness.
- 3+ years of marketing experience. - Required experience with premium/luxury brands. - Experience in beauty, cosmetology, aesthetic medicine, wellness, fashion, hospitality, or other premium fields is a plus. - Experience independently managing marketing projects from idea to implementation. - Experience organizing offline events and brand activations. - Experience creating and developing partner collaborations. - Understanding of communication with a premium audience. - Strong visual taste and sense of aesthetics. - Ability to work with analytics and evaluate marketing performance. - Systematic, independent, and highly responsible. - Proactive and able to propose new ideas, not just follow a ready plan.
- Work with a premium brand in aesthetic medicine and wellness. - Opportunity to influence brand development and independently implement marketing projects. - Freedom to propose and test new ideas. - Work with interesting partners and a premium audience. - Hybrid work format. - Schedule 5/2, working hours to be discussed. - Fixed income + bonus based on results. - Professional development within LULU Group. - Location: Almaty.
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