Launch Marketer | Online Education / Investments
Marketing Lead for launch at Sunscrypt Academy (DeFi investing education). Remote, flexible schedule, project ~3 months, up to 300,000 RUB per project.
Sunscrypt Academy is an academy for teaching investments in DeFi. Previous launches showed good results; goal is to grow 20-30% versus previous experience. Launches were mostly on organic audience without a dedicated marketer. Responsibilities: - Develop launch strategy and decompose financial plan - Build and control sales funnel - Set up warming campaigns via Telegram, email, BotHelp, YouTube and other channels - Work with offers, webinar funnel and follow-up mechanics - Connect cold traffic and partner placements - Track registrations, completion rates, conversions and sales - Find bottlenecks and quickly test hypotheses - Assign tasks to team and control implementation of marketing activities.
Experience launching online products / online schools (preferably in finance, investments, etc.) Must have launch cases with clear results in numbers (priority: launches with revenue from 7–10 million RUB) Able to work with analytics, financial decomposition and conversions Self-sufficient: able to propose solutions, manage team and be responsible for results.
Remote work, flexible schedule Project duration approximately 3 months: September — mid December 100,000 RUB fixed for project + KPI up to 200,000 RUB Up to 300,000 RUB for project if financial plan is met Ready team and infrastructure Budget provided for traffic acquisition and additional specialists.
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