Head of SMM

Educational platform for doctors Medology is looking for a Head of SMM. Salary: 150,000 RUB, hybrid work in Moscow.

Develop a comprehensive SMM strategy and define channel roles (Telegram, VK, Instagram, YouTube, TikTok); Build a waste-free content system: turn one webinar into dozens of content units (Reels, Shorts, interviews, cards, clips); Attract and grow the audience of doctors: through seeding, paid advertising, collaborations, and influencer marketing; Launch from scratch 7-8 specialized Telegram communities (cardiology, neurology, gastroenterology, etc.) together with key expert doctors; Manage internal team and contractors, be responsible for end-to-end analytics and KPIs (base growth, reach, ER, clicks and registrations).

Experience in Senior / Lead / Head of SMM positions from 2 years; Deep expertise in Telegram and viral vertical video mechanics; Proven track record of multiple channel growth and experience working with niche experts / KOLs; Analytical mindset and ability to adapt complex scientific/medical expertise into understandable content; Autonomy and leadership qualities; A big plus will be experience in Medicine / MedTech / Pharma, launching channels from scratch, and having contacts in the medical environment.

Salary: 150,000 RUB; Official employment under the Labor Code of the Russian Federation; Schedule 5/2, hybrid format (combination of remote work and office); Office in the center of Moscow (walking distance from Belorusskaya metro station); Strong product with a scalable business model.