Brand Designer / Agency for Chocolate Startup

Seeking a designer or agency to create a brand and brand book for a new chocolate product. Full brand development from scratch.

We are a startup/company launching a new product — chocolate. Task: Full development of the visual and semantic image of the company from scratch. There is no corporate style or current developments — only a vision of the brand and understanding of the target audience. Need a specialist/team who can not just create beautiful design, but form a holistic brand image and translate its idea into a visual language. What is included in the task: 1. Brand platform (meanings): positioning, mission, values, brand character, description of target audience. 2. Corporate style (identity): logo (main, alternative, icon), color palette (CMYK, RGB, HEX, Pantone), font pairs, additional graphic elements. 3. Brand book / Guideline: set of rules for using identity elements (PDF / brand platform). 4. Design of basic media: business cards, letterheads, presentation (template), social media design (avatar, cover, post templates), packaging.

Experience in comprehensive branding; Strong portfolio with cases from logo to brand book (Behance / website / PDF); Proficiency in software: Illustrator, Photoshop, InDesign; Ability to work with the semantic part of the brand, not just create a beautiful picture; Understanding of brand building principles and working with new product tasks from scratch. In response, send: portfolio, 2-3 relevant cases, experience in developing brands from scratch, approximate cost and timeline.

Budget: negotiable